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REIMAGINING REAL ESTATE WITH IMMERSIVE TECH

Kanika Gupta Shori shares Square Yards’ mission to revolutionize real estate through a tech-first, full-stack PropTech platform.

BY Realty+
Published - Tuesday, 12 Aug, 2025
REIMAGINING REAL ESTATE WITH IMMERSIVE TECH

Unlike traditional platforms focused on lead generation, Square Yards monetizes the transaction itself. The platform spans PropTech, Fintech, Interiors, and Digital Products, enabling full-cycle real estate journeys and aligning with developer and buyer interests. It is twice the size of its nearest PropTech rival, three times that of the closest classified platform, and seven times the largest brokerage.

  • Deep-Tech Capabilities and AI-Led Tools The platform integrates AI, ML, geospatial intelligence, and VR offering hyper-personalized, immersive property experiences.
  • Real-time inventory, e-escrows, secure payments and instant loans streamline digital closings.
  • The proprietary registration database enables AI-driven pricing and negotiation.
  • The mobile-first sales stack supports digital showings and CMAs, improving conversions.

Innovation Backed by Global IP
Square Yards holds 16 global patents including 5 granted across 3D digital twins, pixel streaming, and real estate NFTs. We operate in 100+ cities across 9 countries with ?1,400+ crore revenue and 51% CAGR (FY22–25). With 7,000+ employees, 8M+ monthly users, 1M+ listings, 150K+ channel partners, and 16 global patents, it leads India’s real estate technology landscape.

Strong Developer Relationships
The company builds long-term value through deep stakeholder alignment. AI tools support developers and brokers in lead tracking and closures. With 40–60% higher sales efficiency, Square Yards contributes 2–5% of developer sales. Our 85% business comes from repeat developer relationships.

 

" Founded in 2014 during a slowdown, and tested by RERA, GST, and the pandemic, Square Yards has scaled rapidly to become the leading full stack PropTech player in India."

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